Focusing on the shift in consumer focus from experiences to the luxury of personal wellness.

Buzzwords like ‘experiential retail’ have been floating around in the retail design stratosphere over the last decade, and the retail industry as we know it is evolving to meet a new range of consumer behaviors. But how can the ‘experience’ around buying a product foster a more profound, branded relationship with the consumer? What if retailers could offer something with deeper meaning and lasting influence, where the product is hyper-curated and personalized to every user?

This is the shift into the transformational economy – where retailers evolve into brokers for wellness – facilitating better lifestyle choices and supporting connections to wellbeing focused micro-communities – and the product is a better YOU.

MODERATOR:
Joseph L. Muscarella – Senior Store Designer NE MAA, Starbucks Coffee Company

SPEAKERS:
Melanie Brandman – CEO The Brandman Agency | Founder www.travelcurator.com
Jon Strassner – LEED AP Director of Workplace Strategy Humanscale www.humanscale.com
Alan Cooke – VP of Design at SoulCycle https://www.soul-cycle.com/

EVENT SPONSORS:
ALESSI
Henderson Engineers
bfi
Nydree
Poppin
ALU | MiND
SpikedSeltzer
FORMICA
Tarkett
MOHAWK
SOULCYCLE
Humanscale
SOLACE
The Brandman Agency
STARBUCKS

MEDIA PARTNER:
MiND Magazine

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